Vendors in Action

Our VIA event is a great way to relax and enjoy time with a select group of vendors in a relaxed, social atmosphere. From elegant vistas over Lake Tahoe to exciting private casino nights–from slaphappy comedy clubs to skyscraper dinners–the VIA event offers refuge from the intensity of the business atmosphere. Designed purely for enjoyment and personal networking, VIA events are generally held off site in a unique setting or location with dinner and cocktails throughout the evening.

We encourage all registered buyers to attend VIA events, as this is a great way to further develop business relationships with current or new companies you are considering doing business with. Our generous Vendor In Action Sponsors make this free event possible every year through their sponsorships, and they are eager to get to know you outside of the conference floor. We hope you will join us for some time away from the office!

Included in the VIA Sponsorship Package:

VIA Event

The VIA event is an exclusive offsite dinner event for VIA sponsors and Buyers. Your company is publicly acknowledged as the sponsors of the event. This is your space to socialize and network in a unique and personable atmosphere. Drinks and dinner are always included, and our exclusive private venue is always spectacular.

VIA Exposure Benefits

  • Complementary black and white Event Directory Ad, full-page ($1,000.00 Value)
  • Signage throughout the event with your company name and logo
  • Sponsor Listing in Event Directory.

Exclusive POP Showcase Access

While Buyers have access to the POP Showcase throughout the event, Vendors are not allowed in during the event in full. VIA Sponsors, however, have access to the POP Showcase during the most important time – the Showcase Opening. Here you can mingle with the buyers while at your POP space as they view your products for the very first time during the event.

View our VIA Event Photo Gallery for a glimpse into our past events.

Interested in more sponsorships? Check out our Sponsorships Information Page.